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New Directions Aromatics Citric Acid

EC Number
201-069-1
INCI Name
Citric Acid

New Directions Aromatics Citric Acid is derived from corn and sugar beets through natural fermentation, and is GMO free. It is an excellent antioxidant and exfoliant, and it can be used as part of a product’s preservative system by altering the pH levels. Citric Acid is also the most widely used organic acidulate, probably because it is classified as a weak acid. When applied to hair, Citric Acid opens up the cuticle allowing for deeper penetration of the cleaning agents. It is generally not recommended if you have any artificial hair coloring done, unless you are trying to strip the color out. It can also be used in shampoo.

Properties

Physical Form
  • Powder
  • Solid

Product families

Applications

Personal Care — Beauty & Care
  • Bath & Shower
  • Hair Care

Product Families

Cosmetic Ingredients — Cosmetic Actives
  • Skin Actives

Other characteristics

Functions
Antioxidant, Exfoliant (Chemical)
Benefit Claims
  • Non-Irradiated, Penetrating
  • Non-Irradiated
  • Penetrating
Labeling Claims

Allergen-free, BSE-free, Clean at Sephora, Credo Clean Standard, Cruelty-Free, GMO-free, Kosher, Not Tested on Animals, Paraben-free, Pesticide-free, Phthalates-free, Solvent-free, TSE-free, Ulta Beauty's Conscious Beauty, Vegan; Allergen-free; BSE-free; Clean at Sephora; Credo Clean Standard; Cruelty-Free; GMO-free; Kosher; Not Tested on Animals; Paraben-free; Pesticide-free; Phthalates-free; Solvent-free; TSE-free; Ulta Beauty's Conscious Beauty; Vegan

Certifications & Compliance

EU Cosmetic Regulation 1223/2009 Compliant, Kosher

Sizes
  • 2.2 lbs ($3.70/1b)
  • 55 lbs ($2.28/1b)
Markets
Personal Care
Technology
Cosmetic Ingredients
Application Format
Rinse Off
Use Direction

Use up to 30% in bath bombs. As a pH adjuster, add 0.1% at a time until the required pH is achieved.

Chemical Inventories
TSCA (USA)
Hair Care
Shampoos & Rinses
Certifications and Compliance
  • EU Cosmetic Regulation 1223/2009 Compliant
  • Kosher
Cosmetic Ingredients Functions
  • Antioxidant
  • Exfoliant (Chemical)

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