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VEEGUM® EZ

EC Number
215-478-8
Chemical Name
Smectite-group minerals

VEEGUM® EZ Magnesium Aluminum Silicate is a unique acidic smectite clay that produces dispersions in the 4.2 - 5.2 pH range for optimum compatibility with the naturally acidic pH of the skin. VEEGUM® EZ one of the easiest of all the grades to hydrate. VEEGUM® EZ is a direct offset for VEEGUM® Ultra and does not contain titanium dioxide.

Properties

Physical Form
  • Granules
  • Solid

Other characteristics

Brand
VEEGUM
Synonyms

Bentonite, smectite clay, Magnesium Aluminum Silicate

Functions

Binder, Disintegrant, Emulsifier, Emulsion Stabilizer, Stabilizer, Stabilizer, Suspending Agent, Suspension Stabilizer, Thickener, Viscosity Modifier, Viscosity Stabilizer

Dosage Form
  • Creams, Lotions, Ointments, Stick, Suppositories
  • Creams
  • Lotions
  • Ointments
  • Stick
  • Suppositories
Ingredient Origin
Natural Origin
Markets
  • Agriculture & Feed
  • Healthcare & Pharma
  • Personal Care
Use Levels
0.5 - 2 %
Technology
  • Cosmetic Ingredients
  • Pharmaceuticals & Nutraceuticals
Benefit Claims
  • Binding
  • Broad pH Stability
  • Consistent Suspension
  • Elegant Feel
  • Emulsion Stabiliser
  • Formula Stability
  • Good Consistency
  • Hydrating
Labeling Claims
  • Clean at Sephora
  • Credo Clean Standard
  • Mineral based
  • Natural
  • Naturally Derived
  • Organic
  • Ulta Beauty's Conscious Beauty

Technical data

Table 1 of 1

3 rows
CharacteristicValueUnit
Viscosity Aqueous Dispersion (5%)200 - 400cps
pH Aqueous Dispersion (5%)4.2 - 5.2—
Moisture Contentmax. 8%

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