Itaconix® VELASOFT™
- INCI Name
- Sodium Polyitaconate
Itaconix® VELASOFT™ offers Natural conditioning, better foam texture & stability, and enhanced viscosity. Add 100% bio-based Itaconix® VELASOFT™ to hair care, skin care and liquid soap products to achieve gentler formulations with better conditioning and creamier, longer-lasting lather that leave a soft nourished feel on skin and hair. Itaconix® VELASOFT™ is a homopolymer of itaconic acid that is natural, biodegradable, and does not contain any preservatives or additives.
Properties
- Physical Form
- Granules
- Powder
- Solid
Product families
Applications
- Baby Care
- Bath & Shower
- Hair Care
- Skin Care
- Sun Care
- Hand Hygiene
Product Families
- Conditioners & Emollients
- Rheology Modifiers
- Stabilizers
- Blends & Other Cleansers
Other characteristics
- Brand
- Itaconix
- Functions
Conditioner, Foam Booster, Foam Stabilizer, Foaming Agent, Viscosity Stabilizer
- Benefit Claims
Broad pH Stability, Conditioning, Creamy Texture, Foam Enhancement, Foam Stability, Foaming, Hair Conditioning, Hair Softening, Hair Straightening, Imparts Lubricity, Long Lasting, Moisturizing, Nourishing, Outstanding Skin feel, Skin Conditioning, Soft Feel, Softening, Strengthening, Viscosity Boosting; Broad pH Stability; Conditioning; Creamy Texture; Foam Enhancement; Foam Stability; Foaming; Hair Conditioning; Hair Softening; Hair Straightening; Imparts Lubricity; Long Lasting; Moisturizing; Nourishing; Outstanding Skin feel; Skin Conditioning; Soft Feel; Softening; Strengthening; Viscosity Boosting
- Labeling Claims
Additive-free, Bio-based, Biodegradable, Credo Clean Standard, Natural, Naturally Derived, Preservative-free, Ulta Beauty's Conscious Beauty; Additive-free; Bio-based; Biodegradable; Credo Clean Standard; Natural; Naturally Derived; Preservative-free; Ulta Beauty's Conscious Beauty
- Ingredient Origin
- Natural Origin
- Certifications & Compliance
- NPA Certified
- Odor
- Odorless
- Markets
- Personal Care
- Use Levels
- 2-4%
- Appearance
- Off-white free flowing granulate
- Soluble In
- Water
- Technology
- Cosmetic Ingredients
- Key Attributes
Improve hair or skin feel with natural conditioning; Increase foam height, strength and stability for dense, creamy lather; Gain desired foam performance with less surfactant; Reach target viscosity with less added salt; Reduce surfactant concentration and added salt for formulations, gentler on skin and hair; Increase sustainability of formulations; Certified by the Natural Products Association for personal care products; Allows gentler formulations with conditioning benefits; Increase foam volume while using less surfactants; Improve foam stability and quality; Maintain desired viscosity with less salt
- Application Format
- Bar
- Creams
- Leave On
- Lotions
- Rinse Off
- Hair Care
- Hair Conditioner
- Hair Straighteners & Relaxers
- Hair Treatment & Repair
- Rinse Off Products
- Shampoos & Rinses
- Skin Care Applications
- Facial Cleanser
- Moisturizers
- Bath & Shower Applications
- Bar Soaps
- Body Wash
- Liquid Soap
- Certifications and Compliance
- NPA Certified
- Cosmetics
- Concealer
- Personal Hygiene Applications
- Hand Soap
- Liquid Hand Soap
- Cosmetic Ingredients Functions
- Conditioner
- Foam Booster
- Foam Stabilizer
- Foaming Agent
- Viscosity Stabilizer
