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Novatext® Mat

Chemical Family
Silicones

Novatext® Mat reduces the tackiness of formulations and it has the highest mattifying effect of all the Novatext® products. Novatext® Mat has a rich feel upon application and it provides a dry and smooth skin feel.

Identification

INCI Name
Ethylene/Propylene CopolymerHydrogenated PolyisobutenePolymethylsilsesquioxaneVinyl Dimethicone/Methicone Silsesquioxane Crosspolymer

Product families

Applications

Personal Care — Beauty & Care
  • Color Cosmetics
  • Skin Care
  • Sun Care

Product Families

Cosmetic Ingredients — Functionals
  • Conditioners & Emollients
  • Sensory Modifiers
  • Visual Modifiers

Other characteristics

Brand
Novatext
Benefit Claims
  • Mattifying Effect, Smoothing, Softening
  • Mattifying Effect
  • Smoothing
  • Softening
Labeling Claims
Ulta Beauty's Conscious Beauty
Markets
Personal Care
Technology
Cosmetic Ingredients
Cosmetic Ingredients Functions
  • Anti-Tack Agent
  • Emollient
  • Matting Agent

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