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Promois™ WG-SIG

Promois™ WG-SIG is a silylated derivative type of hydrolyzed wheat protein. It protects and repairs hair, and improves its texture by a heat enhancing effect that results in the formation of a film on the hair in response to heat from hair dryers or hair ironing. Wheat protein is rich in acidic amino acids and particuarly in glutaminc acid which provide moisturizing effect. It also has a slight amount of cystine, the amino acid tht brings strength to the hair. Lastly,compared with other plant proteins, wheat proteins tend to have a lighter texture. Promois™ series is a range of peptides and derivatives obtained through hydrolysis of natural proteins. It is developed and manufactured in Japan by SEIWA KASEI.

Identification

Product families

Applications

Personal Care — Beauty & Care
  • Hair Care

Product Families

Cosmetic Ingredients — Functionals
  • Conditioners & Emollients
  • Film Formers

Other characteristics

Brand
Promois
Functions
Conditioner, Film Former, Smoothing Agent
Benefit Claims

Film Forming, Highly Restructuring, Moisturizing, Shine & Radiance, Silky Feel, Smoothing, Soft Feel, Strengthening, Texturizing; Film Forming; Highly Restructuring; Moisturizing; Shine & Radiance; Silky Feel; Smoothing; Soft Feel; Strengthening; Texturizing

Labeling Claims
  • Natural, Naturally Derived
  • Natural
  • Naturally Derived
Ingredient Origin
  • Natural Origin, Plant Origin
  • Natural Origin
  • Plant Origin
Carrier
Aqua
Markets
Personal Care
Technology
Cosmetic Ingredients
Application Format
  • Creams
  • Lotions
  • Serum
Hair Care
  • Hair Styling Products
  • Hair Treatment & Repair
Cosmetic Ingredients Functions
  • Conditioner
  • Film Former
  • Smoothing Agent

Technical data

Table 1 of 1

5 rows
CharacteristicValueUnit
Active Content20%
Butylene Glycol Content0.3—
Methylparaben Content0.3%
Molecular Weight900—
Propylparaben Content0.03—

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