Promois™ WG
- CAS Number
- 70084-87-6222400-28-494350-06-8
- EC Number
- 305-225-0
- INCI Name
- Hydrolyzed Wheat Protein
- Chemical Family
- Proteins Peptides & Amino Acid Derivatives
Promois™ WG is hydrolyzed wheat protein with conditioning efficacy. Wheat protein is rich in acidic amino acids and particuarly in glutaminc acid which provide moisturizing effect. It also has a slight amount of cystine, the amino acid tht brings strength to the hair. Lastly,compared with other plant proteins, wheat proteins tend to have a lighter texture. Promois™ series is a range of peptides and derivatives obtained through hydrolysis of natural proteins. It is developed and manufactured in Japan by SEIWA KASEI.
Product families
Applications
- Hair Care
Product Families
- Conditioners & Emollients
Other characteristics
- Brand
- Promois
- Functions
- Conditioner
- Benefit Claims
- Conditioning, Moisturizing, Soft Feel
- Conditioning
- Moisturizing
- Soft Feel
- Labeling Claims
Clean at Sephora, Credo Clean Standard, Natural, Naturally Derived, Ulta Beauty's Conscious Beauty; Clean at Sephora; Credo Clean Standard; Natural; Naturally Derived; Ulta Beauty's Conscious Beauty
- Ingredient Origin
- Natural Origin, Plant Origin
- Natural Origin
- Plant Origin
- Carrier
- Aqua
- Markets
- Personal Care
- Technology
- Cosmetic Ingredients
- Application Format
- Rinse Off
- Background
Wheat protein is rich in acidic amino acid as with soy protein and also has a slight amount of cystine. It brings light texture as compared to soy protein.
- Country Availability
- China (Mainland)
- Hair Care
- Hair Conditioner
- Cosmetic Ingredients Functions
- Conditioner
Technical data
Table 1 of 1
5 rows| Characteristic | Value | Unit |
|---|---|---|
| Active Content | 25 | % |
| Butylene Glycol Content | 2 | % |
| Methylparaben Content | 0.3 | % |
| Molecular Weight | 700 | — |
| Propylparaben Content | 0.03 | — |
