Amaze SP
- INCI Name
- Sodium Polyitaconate
Amaze SP 100% natural polymer provides humidity-resistant style retention, volume and anti-frizz performance for hair products. Its exceptional sensory and look makes it the ideal choice for natural and nude styling products that deliver touchable hold. Amaze SP polymer is a new entry into the hair styling market designed to offer consumers a more natural hold in use. It can be formulated into a variety of hair styling products ranging from mousses to creams and even sprays. The polymer itself is 100% natural and derived from plants only. It is manufactured using an extremely eco-conscious process to deliver a sustainable styling polymer. Amaze SP is soluble in water and water/ethanol solutions.
Properties
- Physical Form
- Powder
Product families
Applications
- Hair Care
- Skin Care
Product Families
- Film Formers
Other characteristics
- Brand
- Amaze
- Functions
- Film Former
- Benefit Claims
Curl Retention, Ease of Styling, Fast Drying, Frizz Control, High Humidity, Humidity Retention, Humidity defying, Sensory Enhancement, Strong Hold, Superior Performance, Thermal Protection, Volume Expansion, Volumizing; Curl Retention; Ease of Styling; Fast Drying; Frizz Control; High Humidity; Humidity Retention; Humidity defying; Sensory Enhancement; Strong Hold; Superior Performance; Thermal Protection; Volume Expansion; Volumizing
- Labeling Claims
Credo Clean Standard, Natural, Naturally Derived, Plant-Based, Sustainable, Ulta Beauty's Conscious Beauty; Credo Clean Standard; Natural; Naturally Derived; Plant-Based; Sustainable; Ulta Beauty's Conscious Beauty
- Ingredient Origin
- Natural Origin, Non-Animal Origin, Plant Origin
- Natural Origin
- Non-Animal Origin
- Plant Origin
- Certifications & Compliance
- EU Cosmetic Regulation 1223/2009 Compliant
- Markets
- Personal Care
- Shelf LIfe
- 24 months
- Technology
- Cosmetic Ingredients
- Application Format
- Aerosol
- Creams
- Leave On
- Lotions
- Spray
- Storage Condition
Amaze SP polymer should be stored under ambient conditions; under these conditions, the product has a 24-month shelf life.. The product is supplied in either a cardboard box or a fiber drum and should be kept tightly sealed and in a cool location to prevent unintended microbial contamination or yellowing.
